Category Intelligence

Our Category Intelligence services help clients stay on top of indirect categories like Marketing Services, Professional Services, Travel and Lodging, MRO, Information Technology, HR, Transportation, and Utilities, among others. Our insights help corporations build the right category strategy with significant cost benefits

Demand and Supply Market Analysis

  • Category Landscape Reports
  • Demand Drivers
  • Major Players
  • Porter’s 5 Forces Analysis

Pricing Movements and Forecasts

  • Pricing Studies
  • Primary Research
  • Quotations and RFPs

Major Players and Profiles

  • Company Profiles
  • SWOT
  • Risks
  • Management

Negotiation Strategy

  • Pricing Analysis
  • Competitive Intelligence


  • Proactively tracking developments in crucial categories

Custom Intelligence

  • Direct and Indirect Sourcing

Impact Assessments

  • Geo-political events, Natural disasters

Category Dashboards

  • Comprehensive view of a category and the impacting factors