Tag Archives: Database for Fundraising

Introduction

A Limited Partner is a part-owner of a business whose liability for the company’s obligations is limited to the amount invested in the industry. Limited partners are frequently referred to as “silent partners. It is usually those investors whose personal liability is limited to their stake. Most limited partner investors are “passive” investors. The word “limited” in the title is restricted. The term usually references their legal standing in Venture Capital or Private Equity funds. They’re essentially partners in such a fund, but their rights and duties are limited. Control is not a priority for fixed partner investors. They also do not have access to their funds or receive frequent updates on the status of their investment. Of course, this is not mean that they are uninterested.

Leading investment deals by limited partners across India

Leading investment deals by limited partners across India

If you need to generate funding for your business from a few investors while maintaining complete control. In that case, a limited partnership is for you—people in your neighborhood, particularly the 3Fs (family, friends, and ‘fools’).

Importance of Limited Partnership

Limited Partnerships are great for obtaining money for a specific investment or collection of assets. They enable limited partners to invest while also limiting their responsibility. Limited partnerships are great for securing money for a particular acquisition or group of assets. They allow limited partners to invest while also limiting their responsibility. One of the most significant advantages for a limited partner in a restricted partnership is that their commitment is minimal. If the company goes bankrupt or is sued, the limited partner is only liable for his investment and the company’s assets. The real advantage of limited partnerships is that personal liability for corporate obligations is reduced. Limited partners can only be held personally liable for the amount they invested. Limited partners have a safe investment because they cannot lose more money than they invest.

 How to find Limited partners

The following are some techniques for finding limited partners:

How to Find Limited Partners

How to Find Limited Partners

Leveraging your network

The most excellent place to begin is within your network or on its outskirts. Depending on what you were doing before you had your Eureka moment and decided to focus your efforts on creating a business, you may already have an extensive network waiting to be tapped into. This can extend beyond the 3Fs. So, before you widen your search, exhaust those options in terms of contacts and reliable ‘friends of a friend’ looking to invest in a business.

It is advised that you and your partners interact with your network of GPs, Founders, friends, and family to organize a successful fundraising campaign. This will most likely be the primary source of your fundraising efforts if you have an extensive network. According to our research, the amount one can raise from their internal network is a significant indicator of the size of your entire capital. As a result, we recommend multiplying your firm commitments from your internal network by ten to determine your ideal fund size. This is the one way to Limited Partner Reach-out.

Connectors:

Using existing contacts inside your company to link you with potential investors is one of the most acceptable methods to meet new Limited Partners. Connectors are often well-connected individuals in Venture Capital who can open their networks to help you obtain money quickly. They might be one of your most valuable assets for fundraising and  Limited partner Reach-out.

Connectors enable you to utilize and expand your network, increasing your capacity to significantly meet and raise cash from Limited Partners. These can include Founders, other Venture Capitalists, Limited Partners, and anybody who can connect you to a pool of HNWIs interested in investing in the asset class.

Events and conferences:

Events and conferences are an excellent way to broaden your horizons. However, venture conferences often pitch to your LPs who have already committed. Conferences like Slush, TechCrunch Disrupt, South by Southwest, and RAISE might help pitch LPs; attending them only to discover new ones is a poor approach. These conferences will play a role in your fundraising efforts and Limited Partner Reach-out.

Cold outreach:

Even if you aren’t fundraising, you may strive to broaden your network and form new connections. Cold outreach is an excellent technique to achieve this, and some of the most experienced Venture Capitalists do it. The caution is that a cold outreach effort might be useless unless adequately implemented. In your cold outreach, you may target HNWI and Family Offices because they are often the best investors for new fund managers. This is the best way to reach out to limited partners. Keep your eyes open for opportunities at networking events and meetups and local business meetings and seminars. Regular face-to-face interactions can help you form a deeper relationship and better understand each other’s requirements. Don’t hurry into a lousy partnership because you’ve set a self-imposed deadline for yourself. Take your time interviewing possible business partners and researching each option extensively for Limited Partner Reach-out.

How to engage with the potential Limited Partners

Finding a prospective shortlist is the first step; communicating with them is the second. As you may expect, many people are contacting them for the same reason you are. As a result, you must persuade them to put their money in your hands. The most crucial thing is that your pitch isn’t flawless. Understanding the profile of investors, you want within your fund can help you locate the proper LPs for your fund. This depends on various criteria, including geography, stage, and emphasis sector, to mention a few. Make sure you concentrate your efforts on highly relevant individuals who have the financial means to contribute to your fund. We recommend focusing on the proper sort of investor to Limited Partner Reach-out.

You must share the same values in order to approach a business for a partnership. It would be beneficial if you looked for a partner with complementary skills. Make every effort to clearly explain your partners’ responsibilities and tasks. Check to see if the business structure is appropriate for you. Don’t waste your time on it. Make it appear credible in writing. You must be honest with one another.

Be prepared for the pitch:

The investment pitch for your limited partnership is convincing, informative, and highlights what makes your firm distinctive and worth a potential investor’s time and money. Because your fund is new, you won’t be able to depend on previous institutional success. Instead, investors will be impressed by your personal history, philosophy, and investment knowledge. Most experienced LPs have similar questions regarding potential funds, so be prepared to address the most popular ones. What is your team’s track record (either collectively or individually)? How well do you guys collaborate? What is your investing strategy, and how do you choose investments?

Make sure Limited Partners is a good fit for you:

Not every investor is a suitable match for you and your business. They are researching investor fit before pitching will help you work more strategically and save time to Limited Partner Reach-out. Consider the value and role you require from your LPs. Obtain as much information about potential investors as possible: What inspires them? In the past, who have they collaborated with? Read the website if they have one. Examine any articles they’ve published as well as their social media accounts. Please don’t hesitate to ask questions while meeting with LPs to qualify their interest further and fit with your fund.

Magistral’s Services on Limited Partner Reach out

-LP Research: Global listing and profile of all LPs who have invested in funds or opportunities like yours. Provide customized research database of limited partners.

-Limited Partner Reach-out: Contact LPs to establish a link between the GP and relevant LPs. Emails, social media, and phone calls communicate and reach out to limited partners.

-Events Support: Listing all relevant events in your business, locating attendees, scheduling your presence, and assisting you in developing material and profiles for the event.

-Meeting Support: Content preparation, previous investments, partner profiles, and anything else that can aid you in the meeting.

About Magistral consulting

Magistral Consulting has helped multiple funds and companies in outsourcing operations activities. It has service offerings for Private Equity, Venture Capital, Family Offices, Investment Banks, Asset Managers, Hedge Funds, Financial Consultants, Real Estate, REITs, RE funds, Corporates, and Portfolio companies. Its functional expertise is around Deal origination, Deal Execution, Due Diligence, Financial Modelling, Portfolio Management and Equity Research

For setting up an appointment with a Magistral representative visit www.magistralconsulting.com/contact

About the Author

The article is Authored by the Marketing Department of Magistral Consulting. For any business inquiries, you could reach out to  prabhash.choudhary@magistralconsulting.com

Background

Decades ago, investment was done mainly through referrals or through knowledgeable sources like banks and private investment which was heavily based on the financial statement analysis of a company. The investors in the company were far and few. With no internet and adequate means of communication, investment or expansion of a company was a herculean task, then. Investors Database came into existence riding on the internet and information availability.

The world has now progressed to a stage where there are companies that are specifically dedicated to researching and providing access to investors’ databases. Although there are a plethora of options for startups or firms to raise money, there are very limited ones for Private Equity, Venture Capital, Hedge Funds, or Emerging Managers. Even if there are options, the prices for the same are prohibitive specifically for Emerging Managers who are on a shoestring budget.

Magistral’s Investors database

Our investors’ database is a collection of useful information about investors like LPs and GPs such as Private equity firms, Venture capitalists, Investment banking, Sovereign Wealth Funds, Family Offices, HNIs, and investment management firms. Each lead contains information such as their contact name, contact email, designation, company address, investment interests and specializations, investment geographies, and philosophy, etc. which is obtained mainly through sources such as secondary research, referrals, and personal contacts.

The purpose of the investor database is to facilitate the interactions between investors and business owners or Investment Managers and Limited Partners to invest in their firm or the fund. This can be done for multiple purposes such as seed capital funding, early-stage funding, expansion of business as well as late-stage funding in the case of companies. For funds, the obvious benefit is to close the funding rounds faster

Magistral consulting has a database that consists of General Partners, Limited Partners, Angel investors, and High Net Worth individuals (HNI’s) who have the resources and money available to invest in a business or a fund.

Problems with Other Solutions in the Market

There are various questions that one must answer before one agrees to pay for an investor database. Some of them are –

Costs: the costs associated with a database are large with some being as expensive as $30,000 to $80,000 for complete access. Costs are prohibitive for Emerging Managers.

Ease of Use: Very few players in the market allow for an easy-to-use interface for accessing the database

Excessive Information: Most of the information provided is not really relevant for a company. They need access to a limited number of resources.

Customized leads: Customized leads of GP’s, LPs, angel investors, etc. tailored as per your requirements are not easily available in the market. They have to pay for accessing the entire database.

Features of Magistral’s Investor Database

The database of Magistral consulting is exhaustive with $2500 cost for a single user license which has an access window of 6 months. In addition to these, an additional 500 customized leads are provided which is specifically tailored to suit your needs. So, for example, if you are looking for investors in Latin America in the specific domain of real estate specifically, these can be researched and given access to customized leads.

In addition to these is the fact that these leads are researched and updated on a daily basis by a dedicated team of analysts so that you can stay up to date with the latest list of investors in the market.

A simple, easy-to-use interface offers ease of use without any technical support required.

Magistral consulting offers a list of over 5000+ general partners, 3000+ limited partners, 1000+ angel investors, 3000+ other HNI’s across the geographies of the United States, United Kingdom, Europe, India, and the Rest of the World.

A snapshot of sample data is given below:

Database Sample Data

Sample Data from the Database

Frequently Asked Questions (FAQs)- Magistral’s Investors Database

What type of investors are there in the database?

The database contains 25000+ leads of international Limited Partners and General Partners

 

How do I search the database?

It is very simple. You are given a user id and password and you can access the database immediately upon receiving the login credentials.

 

What investor information is provided in the database?

Following are the fields of information that are provided upon accessing the database.

Company name, company type (family office, private equity, venture capital, etc.), name of the investor, email id, LinkedIn id, company address, and the industries they invest in.

 

What is the source of information of the database?

The primary source of information about the database is a continuous secondary research on the internet as well as referrals and private contacts.

 

What is the frequency of updating the database?

The database is updated on a daily basis by a dedicated team

 

How much does it cost?

It costs $2500 for a single-user license which is valid for 6 months. Customized leads are provided in addition as a value-added benefit to our clients.

 

Can I trust the database?

Yes, you can trust the database wholeheartedly as these are well researched by our internal team.

 

Do you introduce the investors as well to the contacts I find?

No, as a practice we don’t introduce the investors to our clients. However, there are several value-added services that Magistral consulting offers to its clients, some of which are given below. These are separate from the investor database.

1. Fundraising and support

2. Marketing and communications support

3. Target company profiling

4. Due diligence

These are just some of the services that Magistral offers to its clients. For more details, drop a line at https://magistralconsulting.com/contact/

 

Can I download the data?

No, you cannot download the data. However, as mentioned earlier it is very easy to access. It is just like accessing an email or a web account where an account has a user id and a password.

 

There is a demo video for viewing how the database works available on youtube.com. Given below is the link given for it.

Link: https://www.youtube.com/watch?v=33tY_v737P0&t=16s

 

What are customized leads?

Customized leads are leads that are domain-specific or country-specific etc. which are provided on request. Say for example if one requests for real estate investors in Brazil, this can be provided upon request. This means 500 additional leads are given over and above the leads which are already present in the database.

Process of accessing the Magistral’s Investors Database

The process of accessing the database is given below.

Magistral Investors' Database Process

How to get access to Magistral’s Database?

Delivery and timelines

1. Database username and password would be sent to the client within 48 working hours after receiving the payment.

2. Customized leads would be delivered within 3 weeks from the date of formal sign-off.

3. The client would be assigned a single point of contact for all queries. The client can also contact Magistral through the database.

About Magistral consulting

Magistral Consulting has helped multiple funds and companies in outsourcing operations activities. It has service offerings for Private Equity, Venture Capital, Family Offices, Investment Banks, Asset Managers, Hedge Funds, Financial Consultants, Real Estate, REITs, RE funds, Corporates and Portfolio companies. Its functional expertise is around Deal origination, Deal Execution, Due Diligence, Financial Modeling, Portfolio Management and Equity Research.

For setting up an appointment with a Magistral representative visit www.magistralconsulting.com/contact

The article is an effort of the Marketing function of Magistral Consulting. For any business inquiries, you could reach out to prabahsh.choudhary@magistralconsulting.com

 

 

Background

Magistral Consulting is a leading research, analytics, and consulting services provider to global Investment Banks, Private Equity and Venture Capital firms, Hedge funds, Family Offices, and Real Estate firms. As part of its product strategy, it launched an investor database starting 2021.

We help these global financial firms in outsourcing operations and many times end up managing their fund-raising and investor relations’ process. After doing the fund-raising exercise for multiple start-ups and emerging managers, we found ourselves sitting on a wealth of insights in terms of investor leads. These investors comprise Limited Partners like Family offices, Sovereign Wealth Funds, Insurance companies, and HNWIs, who invest in funds like Private Equity, Venture Capital, Hedge Funds, and Real Estate Funds. The investors also comprise General Partners who invest in start-ups right from seed to later stages.

It was an organic strategy to wrap all these leads into a database that may help funds and start-ups looking to raise funds. We also wanted to keep it affordable and still actionable.

Challenges with current investor databases in the market

We strongly felt there was a current need in the market in terms of an investor database, that is not being met. Here are the gaps that we observed in the current set of databases existing in the market:

Cost of Investor Databases

The investor databases are available in the range of $5000-$25000 per month. On top of that, most demand a minimum commitment in terms of months of subscription. The costs go further up with the number of users. These costs are prohibitive for an emerging manager or an unfunded start-up, which are operating on shoestring budget constraints. We were ourselves in this situation and realized that preparing leads organically was a better solution than buying a database and then holding onto it, without any guarantee of it carrying the leads that we need.

Information overload

Databases must have started with a simple leads platform but on their way would have added other information too. Right now most databases carry all sorts of relevant and irrelevant information. There is investors’ information along with deals, news, and company profiles. Remember, it’s the database buyer who pays for all the information aggregated in there, even the useless ones.

Someone who is looking to raise funds needs email IDs and names to reach out to relevant investors. Researching their deals and requirements come at a later stage when investor allocates time to know more about the offering. We provide all that information customized and don’t bundle it with the database. That keeps our database simple and costs under control.

No scope of customization

Most databases on the market are on an “as is where is” basis. They do give a short demo, but once bought in, you may end up not finding any meaningful leads for your specific requirements. We have taken that performance risk out of the equation with our database. We offer 1000 customized leads that will be delivered within a week along with the complete database. It’s like you have access to all the global LPs from the database but would also want LPs specializing in South American markets. The database will provide the former and the customized effort would provide the latter. Of course, the database is also available on “as is where is basis” at very minimal costs.

Quality of Investor Database

The quality of the databases available right now in the market is not up to the mark. In the scores of fundraising assignments that we did for several clients, we ended up using several databases available in the market. Emails bounced off generally for 20-30% leads. Magistral database has an allowed bounce rate of lesser than 10%. That means more chances of your message reaching the desired target audience. 

No specialization

There are way too many players, who offer leads to almost any industry for any decision-making designation. These are scraped data and most of it is junk. Our database is geared towards the aim of raising funds for emerging managers and start-ups. We have the right leads from the verified investors, who may be exploring the investment opportunities. Magistral’s database is highly specialized and is prepared by analysts who have years of experience in the fund-raising process.

Analyst on Demand

On Magistral’s database, you can reach out to a research analyst whenever you want, for clarification on the data or further research on any of the leads or investors.

Differentiating aspects of Magistral’s Investor Database

There are many differentiating aspects of Magistral’s Investor Database.

Magistral's Investor Database Features

Magistral’s Investors’ Database Features

Database Cost

Magistral’s Investor Database costs to fit in budgetary constraints of an Emerging Manager or an unfunded start-up. The cost of Magistral’s Investor Database is only a few hundred dollars and it gives you a head start with investors right away. Even a single successful contact will bring over multiple times returns on the cost invested on the database. For knowing more on pricing plans visit here.

Customized leads

We promise 1000+ customized leads for your requirements. If you are only interested in leads of Limited Partners based out of the Middle-East, just drop a line and it will be made available to you within a week. All these leads are researched in-house by an analyst who has significant experience in the fundraising and investor reach-out process.

Designed by specialists

Magistral has helped multiple asset managers and start-ups in raising funds. The database was designed to aid internal teams in reaching out to investors before being floated as an independent product. The data is made by analysts who have raised funds and understand the exact pain point of the managers looking to raise funds.

Minimal and Right Data

Data availability follows a minimalist approach. We only provide the data that is required to make the first contact. We don’t overload the managers looking to raise funds with all sorts of data about every player on the planet which may never be used. Once the first contact is made and you need further information on the investor, you could always write to an analyst on demand, who would provide all the detailed information within 24 working hours.

Analyst on Demand

Analyst on demand is available for researching more leads, profiling investors, preparing pitch decks or Private Placement Memorandums, financial modeling, and other jobs related to fundraising. Pricing of each type of service is quoted upfront and remains the same for all iterations and changes in the scope. So, there are no worries related to overbilling in terms of billed hours for an assignment. We are always conscious of your budget.

Bounce-back Guarantee

We guarantee 100% leads with an email ID. We also guarantee more than 90% of the leads with a postal address. We also estimate less than 15% bounce backs from the mails sent to the investors

If you would want to have a demo of the database or would want to subscribe to Magistral’s Investor Database, please drop an inquiry here

Breadth of Information

The database carries further smaller databases like Angel Investors Database, Institutional Investors Database, Accredited Investors Database, Indian Investors Database, Crypto Investors Database, Private Investors Database, Infrastructure Investors Database, Stock Investors Database, and multiple other categories. We are continually updating the categories on our website

User-Friendly Features

All the data could be downloaded into excel sheets for further analysis and integrating the data with the CRM systems. The investors could be searched by location, specialization, investment preferences, size, and several other relevant criteria

 

About Magistral

Magistral Consulting has helped multiple funds and companies in outsourcing operations activities. It has service offerings for Private Equity, Venture Capital, Family Offices, Investment Banks, Asset Managers, Hedge Funds, Financial Consultants, Real Estate, REITs, RE funds, Corporates and Portfolio companies. Its functional expertise is around Deal origination, Deal Execution, Due Diligence, Financial Modeling, Portfolio Management and Equity Research

For setting up an appointment with a Magistral representative visit www.magistralconsulting.com/contact

About the Author

The Author, Prabhash Choudhary is the CEO of Magistral Consulting and can be reached at Prabhash.choudhary@magistralconsutling.com for any queries or business inquiries.