Tag Archives: Family Office Support Services

Introduction

Family offices are the biggest chunk of Limited Partners. They are the chief source of financing for multiple Private Equity, Venture Capital, and Real Estate funds apart from other Limited Partners like Insurance Companies, Sovereign Funds, Pension Funds, etc. The trend of Family Office outsourcing their operations’ activities is fast catching up.

 

Family Offices are now opening to the concept of direct investing and its time for them to be open about the concept of outsourcing too like their General Partners investees

Family Offices and Direct Investments

Private Equity as a new asset class was coming up well and operated under the rules of incentives like 2/20. Simply put it means there would be 2% of management fees of the AUM and 20% would be charged from the profits. Under these arrangements, there was a limited risk for General Partners for the lower than expected returns but had a significant incentive if returns turned out to be positive. This also incentivizes parking money quickly, without proper due diligence as it increases the AUM.

After a cycle of investments, it was evident that the biggest players were investing in hoards in the same assets. Many times it was as simple as investing in companies that everyone else was also investing in. Not only there is an upward risk of diminishing returns, it did not require a huge exercise in due diligence.

Family Offices decided to take away the fun, by just investing in these companies directly rather than parting fixed and variable incentives by involving in a General Partner. With direct investments, Limited Partners still carry the same risk and rewards for the investments but significantly cut the costs of management fees by General Partners. Now Family Offices are increasingly looking to enter into the next wave of investments themselves like evaluating smaller companies.  These evaluations so far have been simpler and formulaic, like a given revenue and profitability in specific industries and they will invest. But it’s just a matter of time that Limited Partners acquire experience and expertise in making these decisions and go for the complex deal-making themselves.

Family Office Outsourcing: How Outsourcing aids, the trend of direct investments by family offices

Outsourcing provides analysts on-demand to take care of activities like finding a deal, providing documentation for that, and supporting manager search and finalization. This works better than getting in touch with multiple private placement players, who may have limited options for investment opportunities that emerge from their personal or professional networks only. Outsourcing helps in organically reaching all the targets and managers that qualify for an investment thesis.

Operations’ activities that could be outsourced by Family Offices

Family Office Operations' Activities that could be outsourced

Family Office Operations Outsourcing Potential

Almost all the operational aspects of fund management could be successfully outsourced by family offices bringing down the operations cost significantly. It also improves the flexibility related to the investment analysis process. Here are the major activities that a player like Magistral can help a family office outsource:

Direct Investments

Family offices are moving towards direct investments more confidently than ever before. Though it’s still limited to general rules of investing and in industries where the comfort of family office lies.  It’s quite common for family offices to be looking for revenue beyond a given threshold, profitable operations, and some years of existence in business. The way Family Offices make these investments are majorly dependent on independent brokers or private placement players bringing in the deal.  They will broadcast their requirements and then get in touch with all brokers who could bring in the deal, mostly on variable broker fees arrangement.

A better way of working would be to proactively reach out to the universe in search of the target company. Outsourcing helps here as it could be done at a fraction of the cost that is payable to a broker on a successful deal. It also ensures that a substantial portion of the target universe has been approached, rather than relying on the breadth of a professional and personal network of brokers and private placement players. Players like Magistral offer services of Deal Sourcing that is immensely useful in this situation and brings the business impact at fraction of the cost

Apart from finding out the direct investment targets, Magistral also provides documentation and deal support for the deals. SEC-compliant documents like pitch decks, Confidential Information Memorandum, Financial Model, Valuation, etc. are produced for a deal to get investment approval or finding co-investors.

Manager Research and Due Diligence

For the areas where the family office does not have the expertise, looking for Fund Managers is still the preferred way of investing. Once the investment thesis has been identified, the major chunk of work involves reaching out to the Fund Managers who satisfy the given criteria. Manager Search can be done in the professional network or again through a private placement player or a database, but none of the methods ensure the reach-out to the almost complete universe. Outsourcing helps in reaching out to all the suitors and that too at fraction of the cost. Reaching out to all the suitors ensures that deal is done with the best fund manager out there and that too after negotiating the best arrangement for fixed fees and incentives.

A typical process here requires understanding the requirement of the family office and its investment strategy. It is then proceeded with an exercise of list generation of all the managers who satisfy criteria in terms of AUM, Geographical Focus, Returns Generated in the past, Quality of Management, etc. Once the shortlist of Fund Managers is drawn, a reach out to undertaken to these managers collecting all the fund related documents for an exhaustive due diligence exercise. Documents and data are then analyzed by an experienced analyst to provide an objective opinion on where the Fund Manager stands. Magistral uses a proprietary tool that carries a weighted average of multiple parameters related to Fund performance to recommend a fund that carries the minimum risk for higher returns.

Magistral has analyzed Funds like Hedge Funds, Real Estate, Private Equity, and Venture Capital in the past. A recent analysis of multiple Hedge Funds across the Middle East and China, by Magistral team, led to an investment of $300 million for a client.

Emerging Investment Opportunities

Investment opportunities have grown in numbers apart from each opportunity growing in terms of complexity. For coming up with an investment thesis that ensures consistent high returns, it’s imperative to scan the universe continuously. Today, a host of family offices evaluate multiple industries and investment opportunities to make the strategy for investments.  Tracking multiple types of Real Estate, Hedge Funds, Crypto Assets, Sovereign Bonds, Equity, and several other types of investments require analyst capacity. Outsourcing provides that capacity so that there is no opportunity that quickly picks up and misses the attention of the Family Office Manager.

Currently, Magistral tracks all global S&P industries for its clients and provide them with quarterly reports apart from their other areas of interest. We also continuously update the returns potential of each tracked industry and investment opportunity.

Finding Co-investors for an Opportunity

As a Family Office, you have found an opportunity that you are sure will generate superlative returns over a period of time, but it requires a minimum ticket size of say $ 25 million to enter. A stake into VC funds like Softbank of Carlyle might require that kind of a sum to invest. It means a Family office will need to reach out to similar investors to pool the money to enter the investment vehicle.

An outsourcing player like Magistral can facilitate the conversation by reaching out to the right co-investors

Risks involved with Family Office Outsourcing Operations

Family Office Operations' Outsourcing Risks

Family Office Operations Outsourcing Risks and Solutions

Even General Partners like Real Estate, Private Equity, and Venture Capital are still warming to the idea of outsourcing which is typically considered low cost and also low quality. Family Offices will require even more time to get comfortable with the idea. The prime reason for Family Offices not outsourcing is not the lack of quality or that outsourcing does not make business sense. It is the fear of the unknown. They have never tried it and they don’t know what it might bring. Well, it might bring sizeable business benefits. For Family Offices to get over their fear of the unknown, Magistral offers a small pilot of all its services at minimal costs before a larger engagement is discussed. It ensures there are no performance-related risks in operations outsourcing deals. If you are a Family Office and are interested in exploring the idea, please drop an inquiry at here

Apart from a general fear of the unknown, several other reasons stop a Family Office from outsourcing. These are:

Data Security

A Family Office fears that details of a deal might leak outside. This fear stems from a lack of understanding as to how a family office service provider works. An outsourced service provider like Magistral takes all the care related to confidentiality. The work happens in a watertight environment digitally by analysts. No information can leave the systems unless otherwise approved. These cloud-based security tools are quite sophisticated.  Apart from this, a workplace that is physically secured is also arranged on the clients’ request. Also, it all becomes safer when understood that an analyst is working only with one client at a time and thus has no incentive to leak any information

Costs

An outsourcing arrangement not only improves the quality and flexibility of operations but also brings with it significant savings in terms of costs. Potentially a 30-70% reduction in cost is a very reasonable expectation.

Quality

Family Offices typically have small teams and thus may not be very comfortable with all the investment avenues available. Outsourcing can provide reinforcements to the existing team in terms of expertise and more hands. Also, investment insights generally lead to better investments and more returns.

Language

All analysts usually have native fluency in English which is good enough to interact with most of the commercial world. If required language expertise can be provided for Spanish, German and Chinese for both spoken and written assignments

Expertise

Expertise is available in specific areas related to fund-raising, fund-strategy, Financial Modeling, Due Diligence, Research, Strategy, Marketing, IT and Portfolio Management is available on demand. The team can be put together quickly as per the needs of a deal and then dismantled once the deal is finalized

About Magistral

Magistral Consulting is a specialized outsourcing player that has helped multiple family offices and limited partners in outsourcing research and operations. For more information check www.magistralconsulting.com

About the Author

The Author, Prabhash Choudhary is the CEO of Magistral Consulting and can be reached at prabhash.choudhary@magistralconsulting.com for any queries on the article or any business inquiry

 

Activities under Back and Middle Offices and their Potential for Outsourcing

Back Office Outsourcing has been around for over a decade and picked up the pace since the financial meltdown of 2008. Middle Office Outsourcing is something that is picking up now and is expected to gather pace after the Corona pandemic. So, what is Back and Middle Office outsourcing, and does it make sense for financial services firms like Investment Banks, Private Equity, Venture Capital, and Hedge Fund firms to outsource these activities?

 

What is a Back Office?

There are not many definitions that clearly demarcate back-office activities from middle-office. A front office at an Investment Bank or a Private Equity firm is the one that interacts with the clients. It comprises people who are in touch with the market like traders, deal makers, Investor relations, and rainmakers. On similar lines, back-office functions are ones that never interact with clients, like fund administration, accounting, record keeping, etc. Back Office has now long been designated as the right candidate for outsourcing to reduce operational costs.

What is Middle Office?

Middle Office are the functions that coordinate between the front and back office. Similar functions in similar financial institutions can often be categorized as Middle Office, back office, or even Front Office. So, there are lots of blurry lines between Middle and Back Office definitions. Also, an activity that will form a Back Office activity at an investment bank can be categorized as a Middle Office activity at a Hedge Fund. Technology is now getting all the more important than it was ever before. Biggest of Investment Banks now have more than 30% of their employees working in technology-related functions. Technology and Risk Management functions are commonly being categorized as Middle Office functions across financial institutions like Investment Banks, Hedge Funds, Private Equity, and Venture Capital firms.

Potential of Back Office Outsourcing

Back Office needs to be outsourced is a forgone conclusion. It was probably a matter of discussion a decade back. Almost all big Investment Banks have outsourced their back office. Private Equity, Venture Capital and Hedge Funds are playing catch-up when it comes to back-office outsourcing. The reason for them lagging behind is that their teams are comparatively smaller to start with, which leads to limited cost advantages of outsourcing for them. Hedge funds have rather taken the technology way to reduce costs with developments like AI, ML, and Automation. Traders on most trading floors have been replaced by robots now. The conclusion here is that if your firm has a well-demarcated back office, it needs to be outsourced, big, or small. As the industry has started to rely on back-office outsourcing defacto, it will be difficult to compete in the market for those who decide to keep it in-house.

Potential of Middle Office Outsourcing

Middle Office Outsourcing is a hot topic now. It is gaining ground with investment banks who were pioneers even in the back office outsourcing space. Increased capabilities of vendors, further pressure to reduce costs and improve bottom-lines, and competitive pressures are the major trends that are aiding the phenomenon. It’s not right to suggest that all functions of the Middle Office could be outsourced right away. It depends on the processes, culture, and cost structure of the financial institution in question.  In conclusion, Middle Office Outsourcing is something that is still taking shape. Though a lot of it could be outsourced, the moot subject is what and how much.

Outsourcing for smaller firms

If an Investment Bank, Private Equity firm, Hedge Fund or a venture capital firm is around 20 people or less, they are continuously caught up in the dilemma to outsource or not. A big firm with hundreds and hundreds of traders would save millions of dollars by outsourcing, the same could not be said about the smaller firms. Smaller firms operate in a niche and fear losing the competitive edge if they go for outsourcing. The low-quality perception of outsourcing does not help give them confidence either. It was so far so good. Some smaller players did survive the last financial meltdown on the back of their superlative services and the network of loyal clients. It’s debatable if they will survive the current pandemic too. In the changed scenario, it is almost imperative for a smaller firm to outsource both the back office and middle office if they need a worthwhile shot at survival. When we talk about the back office and middle office of a smaller financial services firm, it’s pretty much all of their analyst capacities. Thousands of one-man shops are thriving on the formula of outsourcing when the deal is there and conserving the cash when it is not.

Middle Office and Back Office Outsourcing Trends

Multiple trends are evident in the market. Some of the prominent ones are:

Back Offices at bigger financial institutions have been outsourced. A mode could be different in a way having owned captives in a low-cost country or giving a big contract to a leading vendor, but the fact remains, that the physical location of the back office now is a low-cost country.

Middle Office Outsourcing is in a transitional phase: A middle office is being planned to be outsourced. Some players have outsourced the junior positions with mid-level and senior positions in-house. Some are toying with outsourcing the simpler functions over the complex ones

Outsourcing is catching up with Private Equity, Venture Capital and Hedge Funds: Investment Banks definitely took a lead in outsourcing but now even typically smaller financial institutions like Private Equity, Venture Capital, Family Office, Hedge Funds, Real Estate, and Asset Management firms have also started to experiment with varying degrees of exposure to outsourcing

It’s not only about costs: Outsourcing has come a long way from being a lever of only saving costs. Vendors have developed advanced skills and now are in a better position to enhance the skill of the in-house team. It is possible because the vendor is working across geographies, financial institutions, and investment philosophies. A vendor can now bring a fresh eyes’ perspective to the operations and help the financial institution up its game

Pandemic will relay the rules: If outsourcing was just an option before the pandemic, it may not be so afterward. Financial institutions are expected to face cost-related headwinds that will force them to outsource to survive

Increasingly complicated assignments being outsourced: Assignments like Financial Modeling, Investment Research, Outsourced CFO, Fund Administration Process, Hedge Fund Analytics, Pitch Decks, Portfolio Management, etc. are increasingly being outsourced by Investment Banks, Private Equity, Venture Capital and Hedge Fund firms.

Overall back office and middle office outsourcing are at different stages of maturity across the financial institutions. While large investment banks are pared to the bone when it comes to taking advantage of outsourcing, the mid-sized and smaller investment banks have only started recently experimenting with the trend. While Investment Banks, in general, are more mature and warm towards outsourcing, firms like Private Equity, Venture Capital, Hedge Funds, Family Offices, Real Estate, and Asset Management are now opening more and more to the idea. What large institutions identified as a tool to maintain their profit margins, smaller institutions are finding that tool to be the key to survival and profitable growth.

Service Offerings of Magistral Consulting

Here are the service offerings that Magistral provides:

-Daily/Weekly/Monthly Review of NAVs

-Reconciling Cash Trades and Portfolios

-Monitor Trades and Corporate Actions

-Maintain Investment Book of Records

-Independently price the portfolio

-Performing Investor Allocations

-Reporting Profit and Loss

-Client reporting for funds

-Reviewing and preparing all financial statements

-Managing relationships with service providers

-Providing tools to monitor systems and processes

Magistral Consulting (www.magistralconsulting.com) is a premier outsourcing firm that has helped multiple firms like Investment Banks, Private Equity, Venture Capital, Hedge Funds, Asset Managers, Real Estate, and Family Offices in outsourcing their back and middle office. To schedule a free discussion without any commitment, drop a line at   https://magistralconsulting.com/contact/

 

The Author Prabhash Choudhary is the CEO of Magistral Consulting and can be reached at Prabhash.choudhary@magistralconsulting.com for any queries on the article of business inquiries in general